Case Study: Vital Design increases conversions by 97% with OptinMonster

How Vital Design Used OptinMonster to Increase Conversions by 97%

Vital Design, a digital marketing agency, wanted better data on what would actually improve conversions and tested whether pop-up CTAs were effective. The team used OptinMonster, starting with exit-intent opt-in popups on their own site, to see if the approach would help grow their email list without hurting the user experience.

Using OptinMonster, Vital Design nearly doubled its email subscription conversion rate, increasing signups by 97% in the first 60 days. The agency also saw a 75% lift from split testing and achieved a 5.29% conversion rate for a client campaign, showing measurable gains from OptinMonster’s exit-intent popups and analytics.

Vital Design