Case Study: Rostek improves online storefront and conversion experience with Optimum7 BigCommerce template customization

Rostek improves storefront shopping experience in 10 minutes with Optimum7

The customer, Rostek, a retailer of stainless steel furniture based in New Jersey, sought to improve its online storefront and customer shopping experience. To address this challenge, they partnered with vendor Optimum7 for a BigCommerce template customization project.

Optimum7 implemented a new theme on the Rostek eCommerce website, focusing on improving usability by displaying categories and subcategories on the home page to help visitors find products more easily. The primary objective was to increase visitor-to-customer conversion rates, though the provided case study text does not list specific quantitative results of this implementation.

Rostek