Case Study: Marine Sanitation & Supply boosts conversion with Optimum7’s BigCommerce migration and custom functionality

Marine Sanitation & Supply boosts conversion 85% with Optimum7

Marine Sanitation & Supply, a provider of marine sanitation systems based in Seattle, faced challenges with its outdated Volusion eCommerce site, which lacked scalability and the functionality needed for its complex products and freight shipping. To modernize its operations and improve the user experience, the company partnered with vendor Optimum7 to migrate to a new platform.

Optimum7 executed a migration to BigCommerce and implemented key custom functionalities, including a visual fitting preview tool and integrated freight shipping calculations. This solution led to an 85% increase in conversion rate, a 300% increase in organic revenue, and a 200% increase in ROI for Marine Sanitation & Supply.

Marine Sanitation & Supply