Case Study: Medvedgrad Brewery achieves rapid same-day home delivery (200+ orders/day) with OptimoRoute

Brewery Introduces Same-Day Home Delivery to Tackle the COVID-19 Lockdown

Medvedgrad Brewery faced an existential challenge when the COVID-19 lockdown closed bars and restaurants across Zagreb, wiping out its on-premise sales. To survive, the brewery needed to launch a same-day home delivery service fast and automate routing and scheduling — so they turned to OptimoRoute’s route-optimization software and mobile app to manage new, citywide consumer deliveries.

Using OptimoRoute (starting with a 30-day trial) Medvedgrad went live immediately, moved from static routes and 4 drivers to coordinated daily routes with 14+ drivers in shifts, and scaled to 100+ then 200+ deliveries per day, with all orders placed before 6 pm delivered the same day. OptimoRoute’s planner and Mobile App eliminated missed deliveries, saved planning time, enabled real-time order tracking for no-contact delivery, and let the operations manager run the whole operation remotely, turning a crisis response into a sustainable new channel.

Medvedgrad Brewery

Petar Nauković

Operations Manager