Case Study: ZooShoo achieves 7.35% revenue growth with OptiMonk

How to Collect 56,000 Subscribers with Coupon Marketing

ZooShoo, a women’s footwear retailer serving customers in more than 50 countries, needed a better way to convert site visitors into buyers. Despite already offering discounts and coupon codes, they found that many shoppers viewed products and left without purchasing. To solve this, they turned to OptiMonk and its on-site popup and lead generation messaging tools to communicate offers more directly at the right moment.

OptiMonk helped ZooShoo and its sub-store Yru launch targeted coupon popups for new visitors on both mobile and desktop, including timed and exit-intent campaigns with A/B testing. The result was a 7.35% increase in revenue in just 2 months, plus 56,090 subscribers from one mobile campaign and 3,866 subscribers in 7 weeks from a newer popup campaign.

ZooShoo