Case Study: DigitalMarketer Generates 2,689 Leads in 14 Days with OptiMonk

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Preview of the DigitalMarketer Case Study

How Digital Marketer Generated 2,689 Leads in 14 Days

DigitalMarketer, a marketing education and training platform, wanted a faster way to improve website conversion and generate more leads from existing traffic. To solve this, they used OptiMonk’s onsite retargeting and popup/exit-intent tools to target visitors with relevant offers based on behavior and traffic source.

OptiMonk helped DigitalMarketer launch five targeted campaigns, including generic and segmented lead magnets for returning visitors, new visitors, and users coming from Facebook, social, and blog content. In just 14 days, the campaigns generated 2,689 total leads, increased sales for DM Lab by 30.22%, reduced bounce rate by 8.52%, and increased time on site by 35%.


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