Case Study: Bali Body achieves organic search growth with Optimising

Bali Body extends its 1.3M Instagram following into organic search growth with Optimising

Bali Body, a Melbourne-based skincare brand with a strong social media presence, sought to build a more sustainable growth channel beyond its 1.3 million Instagram followers. The challenge was to improve its organic search visibility and strengthen its technical SEO foundation. The vendor, Optimising, was engaged to implement a long-term SEO strategy.

Optimising executed significant technical SEO fixes, including improving hreflang tags for international sites and optimizing page speed and mobile views. They also adjusted content and outreach strategies while educating the Bali Body team on best practices. The results were game-changing, with the vendor reporting a significant increase in the volume of keywords ranked and improved accuracy for international search results, achieving the client's goal of organic search dominance.

Bali Body