Optimational
9 Case Studies
A Optimational Case Study
Polyvision, a global B2B manufacturer of CeramicSteel surfaces, needed to localize its large, technical website to build a stronger international presence and support regional sales teams. Their previous translation provider delivered slow results and non-native quality, requiring too much manual effort. They partnered with Optimational for a comprehensive solution involving website localization, multilingual SEO, and terminology management.
Optimational implemented a scalable workflow using a WordPress integration to localize the site into Spanish, French, and Chinese. The solution focused on native-level language, technical terminology consistency, and SEO adaptation. This resulted in immediate organic search visibility in new markets; the Spanish section received 15.7K impressions and 112 clicks in under three months, while the French section received 3.4K impressions and 93 clicks in the same timeframe post-launch.