Case Study: JML achieves major reduction in counterfeit online listings (7,796 listings, 4,025 sellers removed) with OpSec Security

JML - Customer Case Study

JML, a household name in retail screen promotions and TV home shopping, faced a rising tide of counterfeit and grey-market goods being sold online across marketplaces and social channels. Manual monitoring had become impractical, so JML engaged OpSec Security to provide dedicated online brand protection, using the Online InSight® platform for marketplace and voucher-site monitoring plus enforcement services.

OpSec Security deployed continuous web-scraping, manual risk assessment and takedown enforcement via Online InSight®, with a dedicated account manager aligned to JML’s TV schedules. In year one OpSec Security located and removed 7,796 listings and 4,025 sellers—removing £25 billion in listed value*—and enabled JML staff to focus on global brand growth rather than manual policing.

JML

Stacie McKendrick

Product Trials Manager