Case Study: WACUBO achieves a highly engaging, secure virtual conference (124 participants; 93% would attend again) with OpenWater

WACUBO - Customer Case Study

WACUBO ran its Business Management Institute as a fully virtual event with a three-person staff, four tracks (about 12 sessions per track), two general sessions, three social gatherings, 36 faculty and 124 total participants. Their challenge was delivering an engaging, secure learning experience and managing registration-based access—WACUBO worked with OpenWater and its Event Cloud platform and support services to handle the technical build, registration integration, and presenter preparation.

OpenWater provided its Event Cloud platform plus rehearsal, speaker training, and day-of support (webinars, office hours, white-glove services) to integrate registration data, restrict track access, and train faculty. The result was a smooth, highly attended virtual conference with strong engagement, 93% of participants saying they would attend a similar future event, and WACUBO moving its annual conference virtual in May 2021—demonstrating measurable impact on attendance satisfaction and future planning thanks to OpenWater.

WACUBO