Case Study: International Council of Shopping Centers (ICSC) achieves multilingual, visual training and seamless live judging with OpenWater

International Council of Shopping Centers - Customer Case Study

The International Council of Shopping Centers (ICSC), a global trade association with more than 70,000 members across 100 countries, needed a reliable, easy-to-use way to run its 11 award programs and support international judges and applicants across multiple languages. ICSC selected OpenWater (using its OpenWater Awards platform and professional services) to manage the awards and produce custom video training and in-person judging support to ensure a flawless user experience for distributed, multilingual audiences.

OpenWater created region-specific “how to” videos (narrated, edited, compressed and prepared for translation) and provided OpenWater Certified trainers to support live judging events, combining its cloud-based awards system with hands-on event expertise. The result was clearer multilingual, visual communication and smoother live judging—reducing staff stress, improving judge and applicant understanding, increasing participation and engagement across ICSC’s global membership, and earning consistently positive feedback from judges and organizers.

International Council of Shopping Centers

JoAnn Laut

Director, Global Awards