Case Study: Rio Tinto achieves a consistent, low-cost global web presence with OpenText Web Site Management

Rio Tinto Mines Rich Vein with OpenText Web Solutions

Rio Tinto, a global mining and metals company with operations in more than 50 countries, faced a fragmented online presence after years of growth and mergers: over 80 separately managed websites, inconsistent content management, weak governance, and the challenge of letting local operations publish region-specific content while maintaining a single corporate brand.

Rio Tinto implemented OpenText Web Site Management (with Rufus Leonard and View Creative) to create a centrally managed template hub that enforces global design while allowing local editors to add content in defined page frames. The solution delivered a consistent, professional worldwide web presence managed by a two-person corporate team, enabled rapid rebranding, supported multiple domains and languages, reduced development and maintenance costs, and was completed on time and on budget.

Rio Tinto

Bryan Smith

Principal Adviser, Digital Media