Case Study: Ocado achieves reliable, scalable home grocery delivery with OpenText B2B Managed Services

Outsourcing E-Commerce To Opentext™ B2B Managed Services Enables Reliable And Accurate Home Grocery Deliveries

Ocado is a UK online-only grocery retailer launched in 2002 that built its business around dedicated home delivery and serving millions of households. Because it operates from warehouse distribution centers rather than store shelves, Ocado faced a unique cost structure and supply‑chain challenge: it needed a reliable, scalable e-commerce platform to reduce late deliveries and high product substitution rates and to offer a superior customer experience.

Ocado outsourced its e-commerce to OpenText B2B Managed Services, a standards‑based communication broker that handles XML/EDI/flat files, translations and supplier messaging. Implemented in under three months, the solution provided rapid scalability, specialist technical support and a robust back end so Ocado could expand suppliers, improve supply‑chain digitization, deliver more accurate orders and quickly scale nationwide—strengthening customer service and competitive position.

Ocado

Tim Horne

Head of IT Retail