Case Study: MSIG Asia achieves seamless omnichannel self-service and operational efficiency with OpenText

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MSIG Asia enhances customer experience with digital evolution

MSIG Asia, the regional arm of Mitsui Sumitomo Insurance, faced rising customer expectations, large volumes of regulated data and a distributed workforce—challenges intensified by the COVID-19 pandemic that increased demand for digital, self-service insurance and remote collaboration. To remain competitive the insurer needed a unified, omnichannel way to deliver policy information, automate processes and support a seamless digital experience for customers and staff.

MSIG implemented OpenText solutions (Extended ECM, Exstream, AppWorks and Intelligent Capture) to create a single source of truth, digitize documents (GreenDocX), automate sales and claims workflows and enable multichannel communications. The rollout delivered omnichannel self-service, improved customer satisfaction, streamlined operations, reduced processing costs, and strengthened infrastructure and adaptability across the business.


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MSIG Asia

Joseph Yew

Chief Information Officer


OpenText

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