Case Study: StackAdapt Achieves Centrally Managed Employee Email and Banner Campaigns with Opensense

StackAdapt Uses Opensense to Level Up Employee Email

StackAdapt, a fast-growing software company, needed a better way to manage employee email signatures as its team expanded. With signatures being managed manually, it became harder to keep branding consistent across Gmail, Outlook, and Apple Mail, and the company also wanted an easy way to run targeted email ad campaigns from employee emails. They turned to Opensense for centrally managed email signatures and banner campaigns.

Opensense designed an initial signature, provided custom scripts to match StackAdapt’s branding requirements, and enabled targeted email banner ads for promoting content, webinars, and other assets. The results were strong: StackAdapt saw 4X growth in employee adoption of Opensense over three years, improved campaign engagement, and a streamlined experience backed by responsive customer support.

StackAdapt

Christiana Marouchos

Director of Digital Marketing