Case Study: Outreach achieves 10% increase in event ticket sales with Opensense email signatures and banners

Outreach.io Increases Event Ticket Sales 10% with Opensense Email Signatures and Banners

Outreach, the leading sales engagement platform, needed to grow ticket sales for its annual Unleash conference while professionalizing and centrally controlling sales teams’ email branding as the company scaled. Outreach selected Opensense’s email signature and banner solution to provide a secure, enterprise-ready way to turn every rep’s email into a consistent, on-brand marketing channel.

Opensense deployed centralized signatures and promotional banners that integrated seamlessly with Outreach’s sales engagement platform, rolled out in under a week with minimal IT involvement. The Opensense solution drove a 10% increase in paid event ticket sales (tickets cost over $1,000), delivered high ROI, improved cross-device brand consistency, and was expanded into account-based and content marketing.

Outreach

Lauren Alt

Manager, Demand Generation