Case Study: MemoryBoard achieves $78K in placed orders with Opensend

MemoryBoard turns anonymous traffic into $78K with Opensend

MemoryBoard, a company providing connected digital displays to support families with loved ones experiencing memory loss, faced the challenge of reconnecting with high-intent website visitors who required a longer, emotional decision-making process before purchasing. These anonymous shoppers often left the site, creating missed opportunities. To address this, the performance marketing agency GR0 layered Opensend's real-time identity resolution onto the brand's existing Klaviyo program.

Opensend identified and resolved 11,000 anonymous visitors, feeding these profiles into MemoryBoard's established email nurture flows. This solution allowed the brand to engage a significantly larger audience with thoughtful messaging, resulting in over $78,000 in placed order value directly attributable to the campaign. Opensend enabled MemoryBoard to convert previously lost traffic into real revenue by connecting identified shoppers to its proven retention framework.

MemoryBoard