Case Study: a Fortune 100 company improves outreach precision with Openmart's data enrichment

How a Fortune 100 Company Optimized Outreach with OpenMart’s Data

A Fortune 100 company struggled with incomplete and outdated data, which made it difficult to identify potential business users and their decision-makers. This challenge hindered their outreach efforts and made the verification process overly time-consuming. To address this, they partnered with Openmart for its data enrichment service.

Openmart provided a solution by appending missing business emails and decision-maker contacts, performing an overlap analysis, and validating the data. As a result, the company updated over 10,000 businesses with verified emails, added 3,000+ decision-maker contacts for direct outreach, and identified that 23% of the potential leads were already existing users. Openmart's data enrichment was instrumental in refining the company's outreach, significantly enhancing its ability to engage with potential users and strengthen relationships with existing ones.