Case Study: Broccoli unlocks 5,000+ leads and cuts prospecting time with Openmart

Broccoli cuts prospecting time by 90% with Openmart

Broccoli, a provider of software solutions for plumbing, HVAC, and electrical businesses, faced a significant challenge in identifying companies that used ServiceTitan, a critical element of their go-to-market strategy. Their sales team spent excessive time on manual prospecting with unreliable data, lacking a way to accurately find these businesses and their key decision-makers. They partnered with Openmart to overcome these obstacles.

Using its proprietary data, Openmart provided a reliable solution to identify ServiceTitan users and enrich them with accurate contact details. This integration streamlined Broccoli's CRM process, resulting in access to over 5,000 qualified leads. The solution drastically reduced prospecting time by 60% and increased engagement rates by 45%, accelerating Broccoli's sales growth.

Broccoli