Case Study: Redsquid achieves a single source of truth and improved management reporting with OpenCRM

Redsquid - Customer Case Study

Redsquid, one of the UK's leading independent providers of unified communication business services, faced fragmented customer information and limited visibility: documents were kept in scattered online folders that were sometimes inaccessible, and the team could not report on or monitor activity for individual customers. To solve this they chose OpenCRM as their CRM solution.

OpenCRM delivered a centralized CRM platform with a single repository for documents, call records and sales history, plus customization, communication templates and management reporting. With supportive onboarding and a dedicated Project Manager from OpenCRM, Redsquid gained clearer navigation, tailored workflows and improved oversight—enabling reporting, activity monitoring and better management visibility across the business.

Redsquid

Andrew Potts

Redsquid