Case Study: American-German Institute strengthens its brand and website with openbox9

American-German Institute refreshes brand twice over 12 years with openbox9

The American-German Institute (AGI), a think-tank focused on the US-German partnership, required a clear and unified brand identity and a well-organized website to better convey its mission and engage its audience. The vendor, openbox9, was engaged to provide comprehensive strategy, branding, and design services to address this challenge.

openbox9 redesigned AGI's logo and visual brand system twice, modernizing its look while building on existing equity. They also overhauled the website with a new database and intuitive filtering system to make the institute's extensive content library easily accessible. Additionally, openbox9 provides ongoing design for AGI's annual fundraising gala, creating a themed visual system for all event materials. The results include a trustworthy and contemporary brand image, an efficient website for both users and the internal team, and elegantly designed annual events that raise vital support.

American-German Institute