Case Study: Portico Group achieves faster marketing workflows and improved image search with OpenAsset

Portico Group Increase Efficiency and Productivity with OpenAsset

Portico Group, a 30-year interdisciplinary design firm based in Seattle, depends on high-quality project photography to showcase its work. The firm struggled with images stored in network folders, a single marketing manager who knew the library, and staff turnover that made finding and using assets slow and error-prone.

By implementing OpenAsset and an optimized, simple keyword taxonomy, Portico centralized control of its image library and made assets easy to find with one or two filters. The result: faster creation of marketing materials (drag‑and‑drop to InDesign/PowerPoint), smoother onboarding for new team members, and measurable gains in efficiency and asset utilization.

Portico Group

Laura Grove

Information Management Specialist