Case Study: Derwent London achieves streamlined photo management and faster marketing workflows with OpenAsset

OpenAsset Simplifies Photo Management for Marketing

Derwent London is a design-led, award-winning London property developer whose marketing relies heavily on high-quality photography to promote its portfolio of contemporary buildings. The team needed a way to organize and protect large original image files, avoid duplication, and streamline the creation of brochures, presentations and web content across multiple design tools.

By adopting OpenAsset, Derwent London automated image resizing and direct insertion into PowerPoint, Word, Photoshop and InDesign, while using Albums to share and rearrange images without altering originals. The system improved searchability and workflow efficiency, reduced file duplication, and saved the marketing team time and hassle in producing higher-quality promotional materials.

Derwent London

Susannah Woodgate

Marketing Manager