OpenApply
12 Case Studies
A OpenApply Case Study
Halcyon London International School, a not-for-profit IB school in central London, wanted to keep its admissions process personal and holistic while serving a largely international audience that couldn’t always visit campus in person. To support this challenge, the school worked with OpenApply and extended its digital admissions approach with virtual experiences.
OpenApply helped Halcyon launch a 360-degree virtual tour on its school app, powered by iBeacons for location-based content, and began developing virtual Open House events and an app-based back-to-school process for newly enrolled families. The result was a more personalized, accessible admissions experience with richer self-service information for families, plus the ability to track engagement through Google Analytics and improve future communications.