Case Study: BBVA transforms banking with AI using OpenAI’s ChatGPT Enterprise

A OpenAI Case Study

BBVA saves ~3 hours per employee per week with OpenAI

BBVA, a global financial institution, sought to fundamentally transform its banking services around artificial intelligence. To accelerate this transformation, BBVA entered a strategic collaboration with vendor OpenAI, initially deploying ChatGPT Enterprise to its employees.

OpenAI worked with BBVA to integrate AI across the organization, leading to over 100,000 employees using ChatGPT Enterprise. The solution saved approximately three hours per employee per week and drove efficiency gains of up to 80% in key workflows. The partnership with OpenAI enabled BBVA to scale AI securely and lay the foundation for a more proactive and intelligent banking experience.


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