Case Study: NBC Sports streamlines Olympic content sharing for local affiliates with Oomph

NBC Sports streamlines Olympic coverage for 200+ affiliates with Oomph

Oomph partnered with NBC Sports to address the challenge of streamlining content submission, review, and approval for over 200 local affiliate stations covering the Olympic Games. NBC needed a centralized digital platform to manage a high volume of hometown stories, facilitate communication, and provide a secure repository for Olympic assets and media.

Oomph developed a secure, Drupal-powered editorial platform called the Olympic Zone. The solution implemented a structured multi-step review workflow with automated notifications and role-based permissions. This enabled over 200 affiliates to seamlessly submit and distribute content, reducing editorial bottlenecks and enhancing local Olympic coverage. Oomph delivered a scalable platform that successfully amplified NBC's local storytelling efforts.

NBC Sports