Case Study: Yum! Brands builds an engaging leadership learning platform with OOHology

A OOHology Case Study

Preview of the Yum! Brands Case Study

Yum! Brands launches oGoLead platform with OOHology and expands to 2 sales models

Yum! Brands' former Chairman and CEO, David Novak, partnered with OOHology to create a new leadership training platform, oGoLead. Their challenge was that none of the 25 major existing Learning Management System (LMS) solutions could provide the desired level of engagement, as they were built for grading and compliance rather than the self-guided, reflective, and experiential learning Novak's team required.

OOHology developed a completely new learning platform from the ground up. The solution mimicked familiar social media patterns to boost user engagement, featuring a unique "card" system for bite-sized content and a highly customizable administrative backend. The result for OOHology's client was a world-class, easy-to-use platform that led to intense interest in the oGoLead system itself, prompting plans to potentially spin off the platform for use by other content creators and organizations.


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