Case Study: The Parklands of Floyds Fork creates an explorable park website with OOHology

The Parklands of Floyds Fork boosts web traffic 81% with OOHology

The Parklands of Floyds Fork, a large metropolitan park, required a website and custom content management system (CMS) capable of handling a massive amount of information and events. Their challenge included presenting opportunities to visitors and integrating a complex Google Maps overlay with GPS functionality. They chose to work with OOHology for this web development project.

OOHology developed a proprietary CMS that adapted to user preferences and provided suggestions, alongside an interactive Google Maps overlay showcasing unique park features. They also implemented a color-coded system for paddlers to check water levels. This solution led to an 81% increase in web traffic year over year and over 1 million visits since the site's launch, significantly boosting search engine referrals.

The Parklands of Floyds Fork