Case Study: Hafer boosts brand impact and applications with OOHology

Hafer boosts job applications 1200% with OOHology

Hafer, a fast-growing architecture, engineering, and interior design firm, found its outdated brand was hindering its growth and failing to convey its creative problem-solving abilities. The company engaged OOHology for a comprehensive rebranding, marketing strategy, and web design project to modernize its image and better communicate its human-centric process.

OOHology developed a new brand identity and a uniquely structured website that dynamically showcases relevant content to users. The marketing rollout included a targeted campaign using rich media display ads, social media, and email. The results were exceptional, with a 1,200% increase in job applications and an email click-through rate 15 times the industry average. OOHology's work also earned national awards and widespread praise from Hafer's clients.

Hafer