Case Study: World of Books achieves faster, higher-converting global commerce with Onstate and Shopify Plus

World of Books migrates 7 million products with Onstate

World of Books partnered with the Shopify Plus agency Onstate to migrate their massive e-commerce operation from a headless legacy tech stack. The challenge was to replatform over 7 million products across 7 global markets, 3 languages, and 5 currencies while ensuring a seamless experience for a worldwide audience.

Onstate implemented a tailored Shopify Plus solution utilizing Shopify Markets for multi-currency and multi-language functionality. They developed a custom theme, integrated Algolia for search, and built a bespoke promotions system. The result was a faster, higher-converting store that successfully migrated all 7 million+ products and now serves 7 markets and 5 currencies from a single domain.

World of Books