Case Study: Mamas & Papas achieves a seamless omnichannel ecommerce experience with Onstate and Shopify Plus

Mamas & Papas launches Shopify Plus with Onstate in 8 discovery workshops

Mamas & Papas appointed Onstate to replatform its ecommerce operation to Shopify Plus. The challenge was to migrate while retaining all store functionality, overhaul the site UI, and tightly integrate with the retailer's inhouse systems across multiple regional stores.

Onstate delivered the solution through extensive stakeholder engagement, UX design, and custom app development. Key integrations included real-time named day and collection point deliveries, Click & Collect, multichannel gift cards, and sophisticated promotions via Shopify Scripts. The project was launched on time and was praised for its attention to detail, with Onstate's custom app handling over 50,000 requests per hour. As a result, Onstate became a permanent member of the Mamas & Papas development team.

Mamas & Papas