OnPoint Internet Marketing
3 Case Studies
A OnPoint Internet Marketing Case Study
Solution to Addiction, a drug rehab referral service, was struggling to generate leads and phone calls through its website. Their challenge was a lack of expertise in paid advertising, so they partnered with OnPoint Internet Marketing to manage a Google AdWords campaign aimed at increasing exposure and qualified leads.
OnPoint Internet Marketing began by researching the target demographic and analyzing competitors to craft a highly effective marketing message. The implemented solution successfully reduced the cost-per-click by $8.74 and achieved a 15% average conversion rate, with a peak of 31% on the top page. For every $500 spent, the campaign generated $3,000-$4,000 in revenue, delivering a significant return on investment for the client.