Case Study: the Global Electronics Company manages a factory closure crisis with Only Crisis

The Global Electronics Company averts a factory crisis affecting 6,000 jobs with Only Crisis

The Global Electronics Company, a major electronics manufacturer, faced a severe corporate crisis when financial difficulties forced them to cancel the opening of a new UK factory, a project that had been publicly supported by the government and was expected to create 6,000 jobs. The company engaged the vendor Only Crisis for its crisis communications service to manage the announcement and mitigate the resulting public and political fallout.

Only Crisis implemented a comprehensive communications strategy, which included crafting messages, media training spokespeople, and liaising with government agencies and politicians. They managed to break the news sympathetically and handled severe criticism from Parliament and the press. As a result of Only Crisis's efforts, the company received a far less hostile reception than anticipated, allowing the electronics giant to eventually return to a sound financial footing while preserving its status as a respected global brand.