Case Study: Raphael Village unifies three websites and marketing materials with Online Optimism

Raphael Village unifies 3 websites and launches online applications with Online Optimism

Raphael Village, an organization supporting differently-abled individuals through three distinct programs, approached Online Optimism with the challenge of consolidating its three separate websites into a single, cohesive site while maintaining each program's unique identity. They also needed updated and unified collateral materials for recruitment purposes.

Online Optimism solved this by developing a custom WordPress theme and implementing a strategic color-coding system and mega menus for navigation. The solution included creating online application forms, private family portals, an integrated events calendar, and a Bloomerang donation form integration. The vendor also produced a suite of cohesive collateral, including postcards and packets. The result was a holistic digital presence that unified the brand, streamlined administrative processes, and provided modern tools for both families and the Raphael Village team.

Raphael Village