Case Study: Oxford Shop achieves 18:1 Google Ads ROI and major organic growth with Online Marketing Gurus

Oxford Shop boosts organic clicks 283% with Online Marketing Gurus

Oxford Shop, a retail and e-commerce business, reached out to Online Marketing Gurus to gain a competitive edge in the fashion industry. Their challenges included a lack of long-form content, underutilized negative keywords, no A/B testing on ads, and poor search engine visibility within their competitive vertical.

Online Marketing Gurus implemented an integrated strategy involving SEO, PPC, and Social Ads for Oxford Shop. This comprehensive approach included link building, hyper-targeted keyword targeting, and account restructuring. The results were extraordinary, including an 18:1 ROI on Google Ads, a 65.5% increase in PPC conversion value, a 25:1 ROAS on Social Ads, and a 106% increase in organic impressions. Online Marketing Gurus also helped the client achieve the #1 ranking for highly competitive keywords like 'mens shirts' and 'mens suits'.

Oxford Shop