Case Study: Lending Club saves 300+ recruiting hours with Ongig video job descriptions

Lending Club saves 341 hours of recruiting time with Ongig

Lending Club, a financial services company, faced a challenge in recruiting top software engineering talent in the competitive Silicon Valley market. Candidates were unfamiliar with their brand compared to giants like Google, and recruiters like Brian Samson spent excessive time repeatedly explaining the company's story, which resulted in low response rates. To build their employer brand and stand out, they turned to vendor Ongig and its video job description service.

Ongig's solution involved creating video job descriptions featuring Lending Club's own employees, which gave candidates an authentic inside look at the company culture and work environment. This approach saved an estimated 341 hours of recruiting time by efficiently conveying their story, led to over 2,600 video views, and successfully attracted and hired key talent like software developer Stephen Albin.

Lending Club