Case Study: Draivi Media achieves higher deliverability and revenue with Ongage

How Segmentation, Personalization & Dynamic Content Helped Draivi Media Grow With Ongage

Draivi Media, a Helsinki-based performance marketing company focused on fintech lead generation, needed a better way to manage email marketing across multiple SMTP providers. After struggling with scattered subscriber data, inconsistent delivery performance, and slow troubleshooting using other tools, the team turned to Ongage for a more centralized email marketing platform.

With Ongage’s segmentation, personalization, dynamic content, reporting, and email automation tools, Draivi Media could centralize contacts, analyze performance by segment and SMTP, and automate behavior-based and time-based campaigns. The results included faster problem resolution, improved deliverability, and stronger engagement, with dynamic content driving a 70% click-to-open rate and the company sending 8 million emails per month across 7 countries.

Draivi Media

Oula Lehtinen

Co-Founder