Case Study: The Guardsmen achieve faster, more efficient holiday deliveries with Onfleet

The Guardsmen - Customer Case Study

The Guardsmen are a San Francisco–based volunteer nonprofit that for nearly 70 years has run a famed Christmas tree lot to raise scholarship and camp funds for Bay Area youth. Despite strong fundraising and a large volunteer corps, their delivery process relied on spreadsheets, manual route planning and drivers using personal maps—creating inefficiencies, onboarding headaches and inconsistent customer communication.

Onfleet donated its GPS-based delivery platform, giving the Guardsmen route optimization, an easy-to-use driver app, real-time tracking and automated SMS notifications. The result was faster, more efficient deliveries, simpler volunteer training, clearer customer communication and a smoother holiday season that let the organization serve more families with less operational friction.

The Guardsmen

Frank Edwards

Volunteer