Case Study: Sendik’s Food Market achieves efficient last-mile delivery and happier customers with Onfleet

Sendik’s Food Market Makes Moms Happy in the Milwaukee Area

Sendik’s Food Market in Franklin, Wisconsin needed a reliable way to handle high volumes of on-demand floral and grocery deliveries, especially during peak periods like Mother’s Day. The team was managing hundreds of rose deliveries in a few days and a growing number of express grocery orders, so they needed a system that could keep orders organized, accurate, and on time. Sendik’s Food Market used Onfleet’s last mile delivery software to streamline delivery operations and improve customer communication.

Onfleet helped Sendik’s Food Market organize deliveries by location, assign them to multiple drivers, and maintain consistency by having one team member enter delivery details into the system. The result was greater efficiency on heavy delivery days, plus constant customer notifications about driver location and ETA that improved the overall experience. Sendik’s also saw positive feedback from customers, including a case where Onfleet’s notifications helped coordinate delivery to an elderly recipient through a caretaker.

Sendik’s Food Market

Kim Laughery

Customer Service Manager