Case Study: Alfred Kärcher achieves global data privacy compliance with OneTrust

Alfred Kärcher builds a data protection strategy that scales beyond geographical borders

Alfred Kärcher, the global cleaning equipment and solutions manufacturer, needed to replace a manual, Excel-based record of processing activities with a scalable data protection strategy. As a company with more than 150 subsidiaries across 80 countries, Kärcher faced the challenge of keeping privacy documentation consistent, up to date, and understandable across many teams and geographies. It chose OneTrust to support its privacy and compliance efforts, including data mapping, assessments, and data discovery.

Using OneTrust’s Data Mapping Automation, PIA and DPIA Automation, Privacy Rights Automation, and Data Discovery modules, Kärcher rebuilt its processing inventory, simplified assessment forms, and streamlined customer data request handling. OneTrust became the backbone of Kärcher’s data protection program, helping the company maintain a reliable record of processing activities, improve GDPR awareness internally, and scale its process across subsidiaries with copy-paste reuse where appropriate.

Alfred Kärcher

Michael Apperger

Data Protection Officer