Case Study: Viaplay boosts privacy and compliance efficiency with OneTrust

How Viaplay enabled adaptability, automation, and connectivity with OneTrust

Viaplay, the Swedish media and entertainment company behind streaming and broadcast services across the Nordics and the Netherlands, needed a way to better manage the overlap between privacy, compliance, advertising, and consent requirements across multiple channels and jurisdictions. The team was looking for a centralized tool from OneTrust that could improve visibility, control, and efficiency across data mapping, consent management, third-party risk, and data subject rights processes.

Viaplay implemented OneTrust’s Privacy Automation Suite, Consent Management, Third-Party Management, Third-Party Due Diligence, and DSR Automation to create a single source of truth for privacy and compliance activities. The result was improved cross-functional alignment, faster issue resolution, and more standardized workflows, including a 70% decrease in time spent responding to data deletion requests after automating deletion tasks. OneTrust also helped Viaplay reduce manual work, improve consistency in vendor reviews, and strengthen accountability across teams.

Viaplay

Evelina Johansson

Compliance Officer