Case Study: Office Depot achieves up to 13% higher e-commerce conversion rates and boosted organic traffic with OneSpace

Office Depot - Customer Case Study

Office Depot, a large retailer with hundreds of thousands of SKUs, needed a way to simplify product discovery, deliver more personalized shopping experiences, boost organic traffic, and lift e-commerce conversion rates. To address this, Office Depot partnered with OneSpace, leveraging OneSpace’s content marketing services, on-demand freelance network and virtual workspace to develop targeted product curations and hyper-focused content at scale.

OneSpace built customer profiles, produced curated product pages, articles and infographics, and helped Office Depot launch an Ideas Center to surface the content. The work yielded 363 published pages (55 product curations, 264 articles, 44 infographics), drove rankings for 13,000+ new long‑tail keywords (about 13,568), reduced curation time to roughly two weeks each, and improved conversion rates by up to 13% thanks to OneSpace’s solution.

Office Depot