Case Study: Kasamba achieves 40% push-driven traffic and 20%+ retention lift with OneSignal

Kasamba re-engages over 3 million people users with highly relevant push

Kasamba, a Beaverton-based psychic and advice platform with a popular mobile app, came to OneSignal three years ago to solve a common problem: users would download the app, get a few readings, then drift away. Their goal was simple — improve retention — so they evaluated push providers and chose OneSignal for ease of integration and automated messaging.

OneSignal implemented reusable Templates and Rich Push Notifications so Kasamba could send highly relevant, customized automated messages at scale. As a result, Kasamba re-engages over 3 million people, now gets more than 40% of its traffic from push, and has increased retention by over 20% since adopting OneSignal.

Kasamba

Omer Ben Ami

Product Manager