Case Study: Future PLC boosts engagement and reaches 120 million readers with OneSignal

Future Connects Millions of Readers With Their Passions Through OneSignal

Future PLC, a multi-platform media company that manages 134 magazines and reaches 120 million readers daily, faced fragmented engagement tools across its publications. Seeking a single, low‑lift solution to unify editorial teams and deliver more relevant content to distinct audiences, Future PLC selected OneSignal’s push notification platform to consolidate notification tools and centralize audience engagement.

OneSignal deployed push notifications with features like Intelligent Delivery, advanced segmentation, and analytics to send personalized, time‑optimized messages, monitor subscribers, and support high-traffic e‑commerce events. The result: OneSignal helped push notifications become Future’s third-largest traffic source—delivering millions of sessions a month—while improving open rates, web traffic, and audience retention.

Future PLC

Matt Greenwood

Audience Development Executive