Case Study: b-sharpe boosts customer engagement and repeat purchases with OneSignal

b-sharpe Leverages OneSignal to Keep Customers Engaged & Drive Repeat Purchases

b-sharpe is a Swiss online currency exchange company based in Geneva. Its challenge was to differentiate itself from competitors by creating a better customer experience and encouraging more customers to use its app instead of relying on phone transactions. b-sharpe turned to OneSignal to improve engagement across channels, using messaging to support retention, re-engagement, and cross-sell/upsell efforts.

With OneSignal’s Journey tool, b-sharpe automated push notifications, emails, in-app messages, and SMS in one place, while also running one-shot campaigns. The company uses push to drive transactions, and email plus in-app messaging to promote offers and content. The case study does not report a specific revenue or conversion uplift, but it does note b-sharpe’s sizable messaging reach through OneSignal: 3.5k push subscribers, 38k email subscribers, and 31k SMS subscribers.

b-sharpe

Stéphanie Araujo Placido

Customer Experience Manager