Case Study: PHA Media increases lead traffic by 84% with OnePageCRM

The PHA Group increases lead traffic by 84% with OnePageCRM

The PHA Group, an award-winning London PR agency, recognized the need for an organized sales process as their business grew. Without a CRM, their team struggled with tracking leads, managing timely follow-ups, and avoiding duplicate work, which created significant administrative overhead. They needed a salesperson-friendly tool to help their new dedicated sales team stay on top of their pipeline and predict revenue.

They implemented OnePageCRM, a CRM system that provided an easy-to-use framework for tracking all sales activity. The solution enabled timely follow-up reminders, kept the entire team in the loop via a shared Team Stream, and allowed for contact segmentation using tags. As a result, The PHA Group saw an 84% increase in lead traffic over three years. The platform was quickly adopted, reducing time spent on admin and ultimately helping them secure new clients through persistent engagement.

The PHA Group