Case Study: Betts Recruiting increases candidate response rates with OneMob

Betts Recruiter Increases Response Rates 100% with OneMob

Betts Recruiting, a recruiting firm focused on building strong candidate relationships, faced the challenge of standing out in a crowded market and improving low response rates from outbound emails, calls, and texts. With OneMob, Account Executive Recruiter Hazel Koch needed a better way to engage candidates and differentiate her outreach.

Using OneMob to send personal, branded video messages, Betts Recruiting quickly boosted engagement and created more meaningful connections. Response rates increased from 3–4% to 12% in just a few days, with a 78% email open rate and 63% unique watch rate, leading to more booked meetings and better visibility into outreach performance.

Betts Recruiting

Hazel Koch

Account Executive Recruiter