ONELAN
76 Case Studies
A ONELAN Case Study
Wild Bean Cafe, present in 80 BP Connect sites across New Zealand, needed a fast, flexible way to change coffee menu price boards, promote new products and create an informational touch‑point. They selected ONELAN’s digital signage solution — deploying ONELAN Net‑top‑boxes (NTBs), 47" displays and ONELAN’s Digital Signage Manager — so content could be updated in real time from back of house without relying on third parties.
ONELAN installed 2 NTBs and 2 × 47" monitors per store and, after a two‑site trial, rolled the system out to all 80 Wild Bean Cafe locations. Managed and monitored via Videopro using ONELAN’s DSM, the solution enabled faster content updates, more dynamic and site‑segmented messaging, and clearer communication of brand and product messages — benefits BP’s marketing team says have already increased their ability to push dynamic messaging and will deliver further value as functionality is expanded.
Raewynne Lory
Consumer Marketing Manager