Case Study: BP Wild Bean Café achieves real-time menu updates and dynamic promotions with ONELAN digital signage

BP Wild Bean Café uses ONELAN for Menuboards & Promotion

BP’s Wild Bean Café, operating across 80 BP Connect sites in New Zealand, needed a way to change coffee menu price boards quickly, promote new products and create an informational touch‑point without relying on third parties. They selected ONELAN digital signage for menuboards and promotions because it supports real‑time updates and back‑of‑house content control.

Following a two‑site trial, ONELAN was rolled out to all 80 cafés, with each store receiving 2 ONELAN Net‑top‑boxes (NTBs) and 2×47″ monitors, all managed via Videopro’s hosted FTP and ONELAN’s Digital Signage Manager for centralized monitoring, fault diagnosis and updates. The ONELAN solution enabled faster, site‑segmented, dynamic messaging and improved brand/product communication — evidenced by the full 80‑site deployment, easier content updates without third‑party dependency, and BP’s reported increase in promotional flexibility and customer information delivery.

BP

Raewynne Lory

Consumer Marketing Manager