Case Study: ASB Baypark enhances visitor experience and event wayfinding with ONELAN digital signage

ASB Baypark Uses ONELAN to Enhance Visitor Experience

ASB Baypark, a $42 million multi-purpose venue in New Zealand hosting sports, conferences and concerts, needed a way to deliver event and wayfinding information across two auditoriums, four meeting suites and public circulation areas. To meet this challenge the venue selected ONELAN and its ONELAN digital signage solution for its content flexibility, display options and scheduling capabilities.

ONELAN installed digital screens throughout the venue to provide real-time event information, directions and branded communications, while enabling clients, sponsors and external businesses to advertise. The ONELAN system has helped ASB Baypark reinforce its brand, grow event awareness, improve visitor wayfinding and create advertising revenue opportunities, with several café screens also used to show entertainment during daily sports activity.

ASB Baypark

Karen Gemmell

Business Manager